Product Designer with 2+ years of experience crafting intuitive and user-centered solutions within the startup ecosystem. My journey tackling everything from ambiguous 0-1 problems to scaling polished designs across platforms. With a strong foundation in UI/UX and product design, I thrive on transforming complex challenges into seamless, visually appealing, and effective experiences.
I lead design through entire product lifecycles, partnering with senior leadership to craft visions for 0-1 products and collaborating with everyone from engineers and researchers to marketing & sales— Collaboration is my secret sauce, uniting cross-functional teams to deliver designs that truly resonate. With a strategic mindset and a toolkit of user testing, prototyping, journey mapping, and interaction design, I turn big ideas into experiences that stick—and sometimes delightfully surprise.
"Outside of work, you’ll find me deep into Netflix marathons or scrolling Instagram for the funniest (and cringiest) memes—bonus points if they involve cats. And when I’m not doing that, I’m probably mindlessly zoning out into the void, observing humans and crafting my own wild theories about their behaviour—like I’m the host of a documentary no one asked for."
Product Designer with 2+ years of experience crafting intuitive and user-centered solutions within the startup ecosystem. My journey tackling everything from ambiguous 0-1 problems to scaling polished designs across platforms. With a strong foundation in UI/UX and product design, I thrive on transforming complex challenges into seamless, visually appealing, and effective experiences.
I lead design through entire product lifecycles, partnering with senior leadership to craft visions for 0-1 products and collaborating with everyone from engineers and researchers to marketing & sales— Collaboration is my secret sauce, uniting cross-functional teams to deliver designs that truly resonate. With a strategic mindset and a toolkit of user testing, prototyping, journey mapping, and interaction design, I turn big ideas into experiences that stick—and sometimes delightfully surprise.
"Outside of work, you’ll find me deep into Netflix marathons or scrolling Instagram for the funniest (and cringiest) memes—bonus points if they involve cats. And when I’m not doing that, I’m probably mindlessly zoning out into the void, observing humans and crafting my own wild theories about their behaviour—like I’m the host of a documentary no one asked for."
Product Designer with 2+ years of experience crafting intuitive and user-centered solutions within the startup ecosystem. My journey tackling everything from ambiguous 0-1 problems to scaling polished designs across platforms. With a strong foundation in UI/UX and product design, I thrive on transforming complex challenges into seamless, visually appealing, and effective experiences.
I lead design through entire product lifecycles, partnering with senior leadership to craft visions for 0-1 products and collaborating with everyone from engineers and researchers to marketing & sales— Collaboration is my secret sauce, uniting cross-functional teams to deliver designs that truly resonate. With a strategic mindset and a toolkit of user testing, prototyping, journey mapping, and interaction design, I turn big ideas into experiences that stick—and sometimes delightfully surprise.
"Outside of work, you’ll find me deep into Netflix marathons or scrolling Instagram for the funniest (and cringiest) memes—bonus points if they involve cats. And when I’m not doing that, I’m probably mindlessly zoning out into the void, observing humans and crafting my own wild theories about their behaviour—like I’m the host of a documentary no one asked for."
My Experience
My Experience
My Experience
Slash, Product Designer
Dec 2023 – Present
Loyalty Program: Developed a rewards system to increase customer retention and professional engagement, resulting in a 40% increase in repeat organic bookings.
Redesigned "My Bookings": Addressed & streamlined "My Bookings" experience that empowers Professionals & customers to easily track, manage, and understand all their bookings, regardless of type or status.
Navigating Service Diversity: Standardised service descriptions for independent professionals onboarding on Slash, resolving the issue of diverse service offerings.
Professional Availability management: Streamlined the process of transferring at-home bookings, leading to improved user satisfaction and a 70% reduction in support tickets related to booking queries.
Repair Service Delivery Feature: Enhanced the end-to-end journey for repair services, focusing on reliability and efficiency to improve the overall customer experience.
Price Recommendation Model: Introduced a data-driven framework for service selection that enhances professional engagement and significantly increases the likelihood of service acceptance.
Storefront Setup Experience: Streamlined Pro Onboarding, created “Set Up Your Shop” for storefront management, and built a Pro Dashboard for tracking and bookings.
Slash, UI/UX Designer
Sep 2022 – Dec 2023
Assessed and redesigned the user interfaces of Slash App, Slash Pro App, and the Slash Website, considering factors such as navigation, information hierarchy, and visual consistency.
SEAD Labs, UI/UX Intern
Mar 2022 – Jul 2022
Collaborated with the SEAD Labs team to enhance the user experience of existing mobile applications and websites, such as an OTT platform, a wedding planning website, and a compliance website.
Slash, Product Designer
Dec 2023 – Present
Loyalty Program: Developed a rewards system to increase customer retention and professional engagement.
Storefront Setup Experience: Streamlined Pro Onboarding, created “Set Up Your Shop” for storefront management, and built a Pro Dashboard for tracking and bookings.
Booking Transfer Experience: Streamlined the process of transferring at-home bookings for improved user satisfaction.
Repair Service Delivery Feature: Enhanced the end-to-end journey for repair services to ensure reliability and efficiency.
Price Recommendation Model: Introduced data-driven pricing suggestions to boost earnings and transparency.
Slash, UI/UX Designer
Sep 2022 – Dec 2023
Revamped core products: Slash App, Slash Pro App, and Slash Website to enhance usability and user satisfaction.
SEAD Labs, UI/UX Intern
Mar 2022 – Jul 2022
Conducted User Experience Research and crafted intuitive designs for innovative projects.
Slash, Product Designer
Dec 2023 – Present
Loyalty Program: Developed a rewards system to increase customer retention and professional engagement.
Storefront Setup Experience: Streamlined Pro Onboarding, created “Set Up Your Shop” for storefront management, and built a Pro Dashboard for tracking and bookings.
Booking Transfer Experience: Streamlined the process of transferring at-home bookings for improved user satisfaction.
Repair Service Delivery Feature: Enhanced the end-to-end journey for repair services to ensure reliability and efficiency.
Price Recommendation Model: Introduced data-driven pricing suggestions to boost earnings and transparency.
Slash, UI/UX Designer
Sep 2022 – Dec 2023
Revamped core products: Slash App, Slash Pro App, and Slash Website to enhance usability and user satisfaction.
SEAD Labs, UI/UX Intern
Mar 2022 – Jul 2022
Conducted User Experience Research and crafted intuitive designs for innovative projects.